tool credit
Clay
Community workshops and Clay Club sessions for builders exploring outbound, enrichment, and GTM automation.
Clay Club / 2025
stop building alone.
You shipped v1. Now you need customers, revenue, and people who get it. 30 days. GTM operators. Product advisors. A room full of founders who demo every Friday. Toronto.
30 daysbeta cohort
5xrevenue target
$0beta is free
0%equity taken
past collaborations
Built alongside people already shipping.
tool credit
Cursor
AI-assisted coding meetups and builder sessions centered on shipping faster with modern developer tooling.
Cursor Meetups / 2025
event partner
ElevenLabs
Voice AI hackathon programming that brought builders together for a focused shipping weekend.
ElevenLabs Hackathon / 2025
event partner
Supabase
Launch-party and builder-community programming for founders working with modern app infrastructure.
Supabase Launch Party / 2025
ecosystem
AI Tinkerers
Builder meetups for people experimenting with applied AI systems, agents, and product workflows.
AI Tinkerers Meetup / 2025
what you get
GTM OPERATORS
One B2B, one B2C. They don't advise from the sidelines — they run campaigns with you. Outbound, paid, pipeline. Weekly 1:1s.
PRODUCT ADVISORS
Weekly brainstorms with people who've shipped. Gap analysis. Feature triage. Honest feedback, not encouragement.
TESTER COMMUNITY
Ship a build, get real QA back. Bug reports. UX critiques. The kind of feedback your friends won't give you.
FREELANCER NETWORK
Need a designer? Backend dev? Copywriter? Vetted freelancers on tap. Stop doing everything yourself.
FUNDRAISING SUPPORT
Pitch prep. Financial modeling. Investor intros through AGI Ventures Canada and Invest Ottawa. When you're ready, the table is set.
THE HOUSE
Downtown Toronto. Dedicated workspace. Overnight stays. All-nighter build sprints are not discouraged — they're on the calendar.
YOUR STORY, ON RECORD
One long-form podcast. 15–30 short clips. Monthly vlogs. Two content tracks: raw social energy + polished investor signal. 50+ pieces from 5 days of production.
SWAG + MASCOT
Custom startup mascot. Mug. Stickers. Tee. Small things that make people remember your name.
AI Tinkerers Meetups •400+ Attendee Hackathons •Demo Day •Clay Club •Cursor Meetups •Supabase Launch Party •ElevenLabs Hackathon •AI Tinkerers Meetups •400+ Attendee Hackathons •Demo Day •Clay Club •Cursor Meetups •Supabase Launch Party •ElevenLabs Hackathon •AI Tinkerers Meetups •400+ Attendee Hackathons •Demo Day •Clay Club •Cursor Meetups •Supabase Launch Party •ElevenLabs Hackathon •
past events
Hackathons, meetups, demo nights. Real builders, real energy.
tools we use
ClickUp
Fellow AI
Tester Pool
Freelancer Net
Marketing Tools
this isn't free lunch. this is a deal.
- Enter free. No deposit for the beta.
- Demo every Friday. Show the product, not slides.
- Weekly 1:1 GTM + product sessions. Show up.
- ClickUp updates. If it's not tracked, it didn't happen.
- One content piece per week (product update, BTS clip, or lesson).
- Miss two demos? You're out.
want deeper GTM support? opt in.
The core program is included with your deposit (or free in the beta). If you want hands-on GTM execution, you can opt into the GTM Enablement package:
what's included
- Dedicated B2B or B2C expert time beyond the weekly 1:1
- Hands-on campaign execution (ad spend, outbound sequences, partnerships)
- Marketing tool access and analytics support
- Sales enablement materials (pitch decks, one-pagers, case studies)
terms
- 25% of new revenue generated during and attributable to the program
- Negotiable. Caps and declining rates available for large enterprise deals
- All terms formalized in a signed agreement before services begin
4 weeks. from baseline to showcase.
1
Week 1
Onboard
Workspace setup, tool access (ClickUp, Fellow AI), program orientation. Baseline mapping: current metrics. 1:1 product + GTM brainstorms. FRIDAY: Demo Day #1.
deliverables: Signed participation agreement, baseline report, ClickUp board live, prioritized feature roadmap, GTM plan draft, demo recording.
2
Week 2
Build + Experiment
Build sprint begins: focus on #1 feature gap. Tester community activated. 1:1 product + GTM brainstorms. FRIDAY: Demo Day #2 — show what shipped.
deliverables: Sprint backlog in ClickUp, test request forms, updated roadmap, GTM experiment live, demo recording, QA reports.
3
Week 3
Traction Push + Sponsor Deep-Dive
GTM execution: double down on what works. SPONSOR ACCESS SESSIONS: 30-min 1:1 with each hacker. FRIDAY: Demo Day #3 — traction-focused.
deliverables: Updated GTM metrics, sponsor meeting notes, feature iteration shipped, pipeline/traction data, demo recording.
4
Week 4
Close + Showcase
Final build sprint. Polish product for showcase. GTM final push. Vlog recording. Dress rehearsal. FRIDAY: FINAL SHOWCASE.
deliverables: Final feature freeze, revenue/traction update, 1 vlog per hacker, polished demo, final recordings, sponsor intelligence report.
how to get in
- 1.Submit a simple application form
- 2.Interview with the selection committee
- 3.Evaluation based on product readiness, founder commitment, cohort fit
- 4.Acceptance + consent
- 5.Lock your spot
what you need
- A working product (live, functional, accessible — doesn't need to be perfect)
- A clear gap you want to fill (features, customers, or both)
- Growth intent (enterprise contracts, consumer traction, channel partnerships)
- Willingness to commit (you will be assessed on effort, output, follow-through)
If you only have an idea, this isn't the right program yet. Come back when you've shipped v1.
FAQ
show up. ship weekly. trust the process.
every great product started as something small that someone refused to give up on.
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